Alternative Credit Data Infographics

Alternative credit data infographics from Experian’s Clarity Services spotlight lending trends including subprime borrowing trends, lending channel trends, generational borrowing behaviors and more.

2019 Trends Generational Infographic

The more lenders know about consumers, the easier they can align their marketing efforts and connect with their target audience. From marital status to average credit score to when they first applied for an alternative financial services loan, the characteristics and habits of each generation vary.

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Online Loan Usage Infographic

Understanding consumer behavior and preferences are vital in providing the services they need. This infographic highlights trends in the online loan market, including loan volume, value of loans, market shifts and demographic information—including who has the most overall debt.

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    Generational Divide: How Age Affects the Preferences and Trends of Alternative Financial Services Users

Generational Divide: How Age Affects the Preferences and Trends of Alternative Financial Services Users

The more lenders know about their customers, the better equipped they are to align those consumers with the most relevant products and services.

In the alternative financial services (AFS) market, demographic data is essential to help define who consumers are, including the average age of borrowers, the type of credit

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