It’s finally here! Clarity’s 2018 Alternative Financial Services Lending Trends Report examines subprime borrower behavior and trends with valuable industry insights.

  • Relationships matter! Existing customers represented 37 percent of the 2017 loan market, but they opened more than half of the loans in 2017.
  • Being in the right place counts! Of all loans to new customers in 2017, 73 percent were made online.

Packed with five years of Clarity data and enhanced with additional information from Experian’s national credit bureau for even more insight, this second annual report should be on every lender’s desk.