The key to increasing revenue in the auto industry is as simple as selling more cars. The catch is trying to differentiate low-risk, profitable customers from shoppers with a higher risk of early payment default.

With more than twice the amount of unique subprime and near prime consumer identities in our database than the nearest competitor, Clarity makes it easier than ever to make this distinction.

The powerful combination of Clarity’s alternative credit data and Experian’s traditional data spans the entire credit spectrum, helping auto lenders increase offers to subprime consumers without elevating risk. Featuring highly predictive early payment default scores, and other attributes targeting the subprime consumer, auto lenders can more precisely assess risk and price deals accordingly.