Press Release 07/22/2014

CLEARWATER, FL-July 22, 2014- Clarity Services, Inc., the leading real-time credit bureau providing fraud detection and credit risk management solutions for Middle America, announces the release of its new study: Profiling Internet Small-Dollar Lending, Basic Demographics and Loan Characteristics.

The main focus of this first report is to provide insight into the currently unanswered questions of who the payday loan borrowers are, how much they borrow, and what price they are paying when using Internet payday loans.

This report is the first of a planned series conducted by an independent research team led by Rick Hackett, the former Assistant Director for Installment and Liquidity Lending Markets at the Consumer Financial Protection Bureau (CFPB).

“I am grateful to Clarity for providing the data and the funding for independent statistical analysis that will allow the research team to supplement and, I hope, expand upon the efforts of the CFPB to understand the supply side of small-dollar lending and borrower experience with small-dollar products in the Internet market,” said Hackett.

Among the findings in this report is data suggesting that significant internet loan volume is migrating from the payday lending model to an installment loan product design, which may correlate with the regulatory scrutiny being given to the traditional payday loan product.

Profiling Internet Small-Dollar Lending: Basic Demographics and Loan Characteristics is available now. To read this report and see more of Clarity’s research efforts, visit

About Clarity Services, Inc.
Clarity Services, Inc. provides powerful real-time fraud detection and credit risk management solutions for the non-prime and thin/no file consumer segment. By leveraging unique data assets and scores, Clarity Services’ suite of FCRA regulated reports and scores empower providers with visibility into critical consumer information not available on traditional bureau reports. For more information about Clarity Services, visit

About nonPrime 101
nonPrime 101 provides research studies and articles about non-prime consumer behavior to help the public and researchers better understand them. The rate of non-prime consumers, which include thin-file, no-file, and prior prime consumers, continues to rapidly grow and nonPrime 101 provides unbiased and empirical studies that show the credit usage behaviors, activities, and needs of non-prime consumers as a whole. Visit for more information.

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