Clarity was founded in 2008 by industry veterans who identified and built upon the idea of providing a better way to report information for the financial services market. Clarity is an FCRA-regulated credit reporting agency that utilizes the latest and most flexible database architecture available.
Clarity offers real-time reporting with a national coverage of non-traditional data sources that, when combined with the available traditional information offered by the three existing credit bureaus, provides an unparalleled view of the consumer. In a recent Clarity database study, one million random Clarity customer records were reviewed and of these consumers, 58% of them had an average VantageScore ranging from 600 to 699.
Clarity focuses on data reporting for under-banked, near prime, and subprime consumer segment because these consumers have minimal recorded data and accessing their creditworthiness proves to be a challenge for lending institutions. Clarity enables providers to know more about these consumers and assist in the underwriting process.